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A Sidelong Glance at 'Peek,' the Newest Marketplace for Travel Experiences

October 16, 2012 at 3:53 PM | by | ()

Peek.com. It's not NSFW, we swear, but it could be taking your money pretty soon anyhow.

Peek is the newest travel site out there with something to sell, but its focus is actually on experiences—not hotel rooms or flights or gear or anything else but the opportunity of getting out there and doing something without going through too much organizational trouble. Browse their available activities in San Francisco, San Diego, California Wine Country or Hawaii (more destinations coming soon), click-click-click-purchase and you're all set with a biplane ride or a ghost tour or a photography workshop. We'd equate it to tacking shore excursions onto a cruise, except you're not on a cruise; you're on your own trip with the desire to add some adventure.

The design of the site is clean, with a focus on juicy images. It's in the style of Jetsetter.com or Airbnb.com. We're going to be nit-picky and note that the banner image (shown above) is of a coastal town in Italy, which is not currently a Peek destination. And it goes without saying that the reason Peek is enjoying so much favorable media coverage is due somewhat to the investment of Jack Dorsey (creator of Twitter, CEO of Square).

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