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Would You Rent Expensive Luggage Just to Impress Other Travelers?

We understand that people sometimes need to rent expensive clothing for a night. You're at an event with people that you want or need to impress so you enhance your plummage accordingly. Fine. We might bemoan our inegalitarian culture, where society's velvet rope is lowered only to those who can turn heads, but whatever. People have wanted to look good for other people since the dawn of time.

Which brings us to this afternoon's edition of But Really? Today's topic: Flight 001's new rent to rent chichi luggage program:

If a pricy set of name-brand luggage is beyond your budget but you still want to travel with the crème de la crème, check out "Baggage Claim for Hire," debuting this spring at New York travel outfitter Flight 001. By the day or week, the store will rent cool wheeled luggage made of lightweight polycarbonates by the German company Rimowa. Bear in mind that a medium-sized Rimowa suitcase — like topaz gold — retails for around $500. So you can turn heads at the airport without breaking the bank.

Is this a trend? Are people really trying to turn heads at airports? With their luggage?

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