Shopping in SoCal: Fred Segal Santa Monica
If you're a regular reader of the weekly trashy tabloids (not that we are or anything), then the name Fred Segal should be very familiar to you. It's the trendy store where celebrities are always spotted buying new clothes, catching a bite to eat and staging some convenient photo ops.
Now, there are actually two Fred Segal stores--one on Melrose Avenue where most of the paparazzi camp out--and the more low-key one in Santa Monica on Broadway, just off the Third Street Promenade.
This is the Fred Segal that we prefer. Why? Well it's close to the beach, it's bigger (which means more merchandise) and the parking is way more manageable.
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by juliana
