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Best Factory Tours / Best-Factory-Tours-Map / Coca-Cola / Atlanta Travel / → All Tags

Head To Atlanta For All The Coke You Dare To Ingest

Become an informed consumer while still on vacation! Check out Jaunted's newest series of the Best Factory Tours the world over, and let us know if we missed any.

The World of Coca-Cola is probably the closest real equivalent to Willy Wonka's Chocolate Factory, except you don't need a Golden Ticket to attend. The Atlanta tourist attraction re-opened in 2007 after the company dropped $97 million on a facelift, and even if you don't particularly enjoy its sweet ambrosia, it's worth a visit.

Originally invented as a medicinal tonic, Coke is now the biggest-selling soft drink ever, and the World of Coke is the golden altar to that success. Watch the bottling process, then check out antique Coke ads that reflected how the beverage was sold to us until we learned to love it. The international bottles display showing what the rest of the world is drinking (from Coca-Cola Inc.) and a "4-D" film will take you, no, not back in time, but on a jolting trip through distribution. To go back in time, check out the shrine to New Coke.

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Coca-Cola / Delta / Drinks / Northwest Airlines / Airline News / → All Tags

Your Next In-Flight Rum & Coke May Be Missing A Key Ingredient

For the last 77 years, two of Atlanta’s biggest companies, Delta and Coca-Cola, have been best friends on the ground and in the air. However, things aren’t as friendly as they used to be. With the merger between Delta and Northwest, the Atlanta airline is now considering—gasp—Pepsi products.

Northwest has been a proud Pepsi supporter lately, so we’re thinking that they really don’t want to say goodbye to Sierra Mist or Aquafina. And Delta's CEO, Richard Anderson, used to be a hot shot at Northwest, so maybe he’s the one shaking things up. No word on if the airline is considering offering an in-flight Pepsi Challenge.

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Africa Travel / Coca-Cola / → All Tags

Soft Drink Travel: Checking Coke Sales in Africa

Speaking of Africa, 36 billion bottles of Coca-Cola are sold on the continent every year. And a correspondent for The Economist says that sales of the soft drink are a great way to figure out if a country is doing well or experiencing economic or political turmoil.

Says journalist Jonathan Ledgard:

It's a pan-African product. It's found in almost every African country... Even in the sort-of sub-villages, some guy on a bicycle will be taking five or six Cokes to a shack in the Congolese jungle or in the backwaters of Ethiopia. And it's kind of amazing that that product can penetrate that far... A drop in the sales of Coke will be reflected in political, cultural, ethnic disturbances.

Seems like a better indicator than the price of loosies.

Related Stories:
· In Africa, No Coke Can Mean No Stability [NPR]
· Africa Travel coverage [Jaunted]

[Photo from Morocco: Ludovic Hirlimann]