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'American Idol' Star David Archuleta Rings in BritWeek 2010

Last night we attended the kick-off of BritWeek 2010 in Beverly Hills, an annual celebration of the accomplishments of Brits in the entertainment industry. Of course, the biggest thing on everyone's mind was the volcanic ash, and there were quite a few ashy jokes being passed around. But eventually folks carried on with the festivities, which included a special singing appearance by David Archuleta, who did a beautiful rendition of John Lennon's "Imagine" as well as an acapella version of "Prayer for the Children," both of which we managed to record snippets.*

One of the major sponsors of BritWeek is Virgin Atlantic and thus Sir Richard Branson was trotted out on stage for a Frost/Nixon style interview, done with actor Michael Sheen who plays David Frost in the movie (he is also appearing this season on "30 Rock"). Frost...er, Sheen interviewed Branson on a wide range of topics from his start as an entrepreneur, to his thoughts on capitalism and even on plans for Virgin Galactic.

But the event wasn't entirely about patting chaps and mates on the back for their work in California...

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Virgin Atlantic Announces US Credit Card with Stellar Reward

Well, all our speculation came to naught: Don't look for massage chairs or hotel tie-ins on a Virgin Atlantic flight any time soon. But buying expensive hotel rooms and massages is one way to rack up miles on the new Virgin Atlantic AmEx, which also offers a 10 percent discount on Premium Economy fares through the rest of the year.

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