Surviving AC: The Celebrity Chef Invasion
Who goes to Atlantic City? We sent Neal Ungerleider to find out.
With Atlantic City casinos in a competitive frenzy for guests' dollars, everyone needs a gimmick. It seems like Caesars has found a successful niche of its own: Hosting television food show-related events.
We arrived in Atlantic City during the Toast to the Coast festival, which trotted out celebrity chefs/cooking personalities Roland Meisner, Ingrid Hoffman and Guy Fieri for cooking demos and offered a live show with Giada De Laurentiis. There was also the chance to meet Hoffmann and Fieri at a pool party over at Harrah's (whose previous guests include both Kim Kardashian and Tila Tequila), along with a food expo and several other events spread throughout Harrah's Atlantic City properties.
