Tag: Airline Ads

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Why a 5.5-Hour YouTube Video of a Flight Has the Internet's Attention

October 16, 2014 at 10:46 AM | by | Comment (1)

Welcome onboard Flight 101 from Newark to San Francisco, a 5-hr, 45-minute journey. It's a route flown by thousands of travelers every day, and yet the newest itineration of the flight is actually a simple video, depicting the mind- (and butt-) numbingly dull environment of the average trip on a legacy airline, the fictitious BLAH Airlines in this case.

The fact that the film was uploaded to Virgin America's channel gives away the powers behind it, but what's most shocking is that the eye-gougingly lengthy video has managed to attract over 75,000 views in its first 24 hours.

The campaign, which AdWeek pegs as the work of Eleven in San Francisco, stretches beyond YouTube to create an entire presence for BLAH Airlines (slogan: "You will get there"):

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Alaska Airlines Anoints New 'Chief Football Officer'

August 8, 2014 at 10:25 AM | by | Comments (0)

We’re still a month away from the true kickoff of the NFL football season, but Alaska Airlines is already banking for your fall travel dollars with a football-theme promotion. Along with their Chief Football Officer—and Seattle Seahawks quarterback Russell Wilson—they’ve got a new commercial promoting their general airline awesomeness.

The ad depicts Alaska Airlines employees going through some traditional football training camp activities, but of course with a little bit more of an airline edge—think flight attendants tossing bags of peanuts to cardboard passengers aboard golf carts.

It’s pretty darn funny and definitely worth thirty seconds of your time on a Friday, so be sure to check it out.

[Photo / Video: Alaska Airlines]

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Throwback Thursday: Air France's Tummy-Filling Transatlantic Meals on the 707

Where: France
May 22, 2014 at 11:54 AM | by | Comments (0)

Sure, we love all the speed and comfort of modern travel, but it didn't that way overnight. Every Thursday, we're going to take a look back at travel the way it used to be, whether that's decades or centuries ago. This is Throwback Thursday, travel edition.

We can only imagine what it would have been like in the mid-1960s, planning a trip to France on one of the new Boeing 707s. Dreaming of nibbling croissants on the street, sampling fine French cuisine, and sipping French vintages would be part of the agenda and Air France knew it. That's why it's no surprise their advertisements highlighted the elaborate meals onboard their jet service from New York, Chicago and LA.

This poster above exhibits the nine essential parts of the service, about which Air France was so proud. Not only would De Luxe Class (business class) passengers be treated to the reduced flying time and comfort of jet service across the Atlantic, but also onboard meals worthy of the Paris route. Taking consistency into consideration, all of these beautiful meals will be served depending on mileage from origin city.

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Throwback Thursday: The 1970s Sure Were 'Qantastic'

Where: Australia
January 23, 2014 at 9:50 AM | by | Comments (0)

Sure, we love all the speed and comfort of modern travel, but it didn't that way overnight. Every Thursday, we're going to take a look back at travel the way it used to be, whether that's decades or centuries ago. This is Throwback Thursday, travel edition.

We can probably all agree that the 1970s weren't exactly a standout decade for fashion, hairstyles and politics. However, it was during this time that many international airlines hit their stride with jet travel, just as it became the fashion for the average person to dump their disposable income into discovering new corners of the planet.

We can look to Qantas for some of the biggest milestones of the 70s and, no doubt, they're ready to celebrate via Instagram.

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This is the Coolest Airline Billboard Ever.

November 25, 2013 at 11:29 AM | by | Comments (0)

For a limited time, pedestrians hoofing it through London's Piccadilly Circus can stay up-to-the-minute informed about exactly what flight is going their way. You see, British Airways has installed what seems to be the perfect billboard, with a concept of interaction with the highways in the sky.

The video billboard feature a little boy looking and pointing up to the sky. And since this is not your run-of-the-mill "buy a ticket on BA to a warm destination" advertisement, that boy will shift to point directly up at a real airplane crossing the sky thanks to the sorcery of GPS. Displayed on the billboard will even be the flight number and destination of the plane.

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Throwback Thursday: United Brings Back the 'Friendly Skies'

September 26, 2013 at 10:35 AM | by | Comments (0)

Sure, we love all the speed and comfort of modern travel, but it didn't get that way overnight. Every Thursday, we're going to take a look back at travel the way it used to be, whether that's decades or centuries ago. This is Throwback Thursday, travel edition.

This week United Airlines launched a new ad campaign. Okay, it's not exactly new. In fact, it's like a little Throwback Thursday for themselves because it borrows one of their more famous taglines from yesteryear, "Fly the Friendly Skies."

History on the original motto dates all the way back to 1965 when advertising firm Leo Burnett (another company calling Chicago home) came up with the slogan for a growing traveling public. The tagline was used until 1996 when the airline began to play on the word "united."

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Video Interlude: A Spanking New British Airways Ad for Two Sparkling New Planes

September 6, 2013 at 1:46 PM | by | Comments (0)

This has been a week of ups and downs on social media for British Airways. After sailing on positive press for their new A380 and 787 aircraft, a hit came in the form of a single promoted tweet bashing their luggage handling. More on that later.

For now, we return to their bright and shiny planes new to the tarmac, both of which will take to the skies on their inaugural routes within 30 days of each other. In fact, the 787 already has set up and out on its route from London to Toronto, but it's the London to Newark route inaugural on October 1 that'll be the real trophy. To prepare for this and the September 24 start of the A380's service between Los Angeles and London, BA is launching a fresh ad campaign, first debuted this morning on social media channels.

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Man vs Machine: Can a Rugby Player Outrun an A380?

August 5, 2013 at 11:40 AM | by | Comments (0)

Starting next February, British Airways is planing to bring one of their newest birds down to Johannesburg, so it makes sense to build some excitement around the news of a new A380 route. We're not talking about painting London cabs like safari animals or dishing up biltong on every BA flight (although that would be cool); this one involves a little man versus machine action.

The newest advertisement from the airline features South African rugby player, Bryan Habana, challenging the super jumbo to a race in the hopes that they'll discover which finely tuned machine is faster. The 100 meter race takes place on a runway (of course) and has the sportsman racing the Airbus from a dead stop. Although Habana slows to a stop, obviously the super-jumbo rotates to complete a takeoff.

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Throwback Thursday: Finnair Celebrates 90 Years of Nordic Aviation

Where: Finland
August 1, 2013 at 10:53 AM | by | Comments (0)

Sure, we love all the speed and comfort of modern travel, but it didn't that way overnight. Every Thursday, we're going to take a look back at travel the way it used to be, whether that's decades or centuries ago. This is Throwback Thursday, travel edition.

This year, the world's northernmost airline, Finnair, celebrates 90 years of flying from here and there, bringing happy Finns to foreign lands for almost a century. Naturally with a huge milestone birthday like this, the folks over at the airline will dig into the archives, and they've already unearthed some fun television commercials bragging about their history and roots.

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Three Cheers for In-flight Ice Cream

Where: Turkey
December 13, 2012 at 9:36 AM | by | Comments (0)

We’ve known that Kobe Bryant has been doing his best to sell the services offered of by Turkish Airlines for a little bit, and we guess the airline has been happy with their investment. Well now they’re tapping their talent pool once again, and this time Kobe is teaming up with famous footballer Leo Messi for a new commercial.

You can check it out above for yourself—it’s worth a chuckle—but basically Turkish Airlines is showing off their great service. However, they’re doing it with ice cream.

A kid sees the athletes on board and immediately wants an autograph, and both Kobe and Leo are offering up tricks to outdo one another in order to gain the kid’s attention. However, balloon animals, card castles, and of course some sports skills are no match for the flight attendant. Once she walks down the aisle equipped with ice cream it’s all over, and the autograph session ends before it begins.

[Video: Turkish Airlines]

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Is That Pan Am? TWA? Nope, it's Virgin Australia.

Where: Australia
October 1, 2012 at 10:19 AM | by | Comments (2)

We'll be first to admit that we long for the days of getting gussied up to fly on a plane, the days when passengers watched with awe as flight crew passed in an airport. Okay, we still might do both of those, but it's just not common anymore. That's why we are completely enamored with Virgin Australia's newest television commercial.

It might be the big band music or the notion that everything comes together flawlessly, but the entire spot imparts the glamorous feeling now absent in air travel. All of the Virgin-brand airlines have been working hard to bring something new and exciting to travel and now it's the Australian cousin's turn.

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Lufthansa: The Official Airline of Planking?

August 24, 2012 at 9:59 AM | by | Comment (1)

In one week it'll already be the three-month anniversary of the first scheduled flight of the first Boeing 747-8i. The plane, Lufthansa's newest baby, is important for more than just this, however; she also debuted the airline's refreshed Business Class cabin complete with lie-flat seats.

If you want to see tons of photos and details on the seats, you check out our definitive guide to them, but if you just want to watch a fun little video that shows a handsome man reclining...well, Lufthansa is happy to oblige with their just-debuted commercial:

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