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The Instagram Travel Hashtag That's Worrying the Airlines

May 6, 2014 at 11:19 AM | by | Comments (0)

We've waxed enthusiastic about Instagram for what seems like forever, including trends like carpet designs and even celeb travel selfies, but a new trending hashtag (with over 320,000 images!) has us shaking our heads.

This hashtag—#crewlife—documents the more casual aspects of what it's like to be part of an airline's crew. All these flight attendant selfies on social media means cabin crew are snapping while in uniform. On planes. Quite possibly while working.

We're not prudes by any means, and it's even nice to catch a glimpse inside what might look like a glamorous life, but we're a little concerned about the possibly ramifications of these #crewlife snaps. Some of the shots are cool, such as crew posing with engines of a Boeing 777 and boasting about good views from a layover hotel in a foreign land. The ones that concern us most are onboard, in-galley pics that might be a bit more questionable when it comes to job duties and responsibilities.

After having a bit a browse, it seems airlines from all over the globe are represented in #crewlife, and some crew even go so far as to tag their airline employer in the caption. There's even a special account from the Russian Federation for documenting the life of flight attendants; have a look at @stewardess_rfgirls.

Airlines are of course aware of employee interaction on social media, and handbooks dictate how and how not to appear in official uniform. For example, simple selfies while not performing work duties are okay, but snapping away in the presence of passengers or during necessary work functions are grounds for possible termination.

[Top Photo: cvanessap/Instagram]

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