Each Odyssey jet will feature 40 lie-flat seats and compete for passengers with British Airways' similar service, which stops for refueling and customs clearance in Shannon, Ireland. Odyssey's efficient Bombardier, however, will be able to make the trip without stopping to fill its tank, but will then not benefit from the efficient setup of Shannon's US customs.
As for the backing to get this airline off the ground, the details are murky. In the first half of next year, the primary investors (coincidentally, some people behind the doomed Silverjet operations before the global financial crisis) are planning to crowd-fund the airline. How? Well, they'll be working to develop a loyal customer base before the airline even sells its first ticket for flight commencing in 2016.
Investors are looking for people with deep pockets, willing to pitch in towards a total of £5 million. It's not a Kickstarter operation, but close; see the plan for yourself at Crowdcube.
[Photo: Odyssey Airlines Facebook]