Musical preferences aside, we absolutely love the concept. It's educational in a way, allowing you to gain an appreciation for the musical tastes of the town before you arrive. Personally, this writer would love to see the idea expanded to include local artists and become a common marketing plan for destinations outside of the U.S., towns in foreign countries where you're less likely to already know what the locals are listening to. For example, what are they rocking out to in Skopje? Or Oslo?
It would be great if the stations were more about the music scenes of the destination than the popular artists who represent the vibe, but as is, it's still a great way to get pumped for an upcoming trip. Music has always been a big motivator for us, as we revealed earlier this year in our list of our favorite travel songs.
[Photo: Instagram @ducatisto]