In an attempt to make a more lasting impact, Sam Adams filed for a trademark on “Boston Strong” 26.2 Brew so that they may rename the beer as a tribute and continued support for the victims of last year’s marathon. Beantown’s biggest brewery also said it will allow other members of the community to use the phrase “Boston Strong” in their product marketing so long as all the profits from its sale are donated to charity.
With that all said, it’s a great day to be a beer drinker in Boston. The 26.2 Brew is a Gose-style, orange in color and very approachable with its fruity, soft lemon flavor. It's light, dry finish and low alcohol content (4.5%) make it really nice on a hot day, or better yet, to quench your thirst after a workout.
If you happen to be in town at the moment and want to do your part, the beer is available exclusively at official race-related events, bars and restaurants along the marathon route, and in the Greater-Boston Area. For those outside the area that would like to help, you can donate to the very same cause here.
[Photo: Sam Adams]