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The Big Game is in Jersey, But Super Bowl Boulevard and the Festivities Will Be in Manhattan

January 15, 2014 at 6:44 AM | by | ()

For those that haven’t ordered Super Bowl tickets from Costco—not a problem—there’s plenty of other stuff to do in the weeks and days leading up to this year’s big game in the New York City area. The game is technically taking place over in New Jersey at the shared home of the Giants and Jets, but Manhattan is where many of the pregame festivities are set to do their thing.

The biggest attraction outside of the game has to be Super Bowl Boulevard, as the National Football League is setting up a whole bunch of flair across roughly 14 blocks of New York City real estate. It starts up on January 29 and runs through February 1, taking over parts of Broadway between 34th and 47th streets. Entry will be free to plenty of the events and attractions, but if you want to take a ride down the oversized—as in 60-feet—toboggan run, it’s going to cost you $5.

Registering in advance for access to Super Bowl Boulevard allows you to get your very own badge, and that will score you the chance to grab a selfie with the Vince Lombardi Trophy. Additionally there’s the opportunity to get some free autographs from NFL players, to kick a field goal right in the middle of the city, and to check out the broadcast sets of NFL Network, ESPN and FOX. You’ll also be entered to win a pair of tickets to the big game, but we won’t hold our breath regarding that possibility.

Other attractions include the Super Bowl Virtual Theatre, which is basically just football highlights playing on the façade of the Macy's storefront over at Herald Square. It will run for 10 minutes every half hour, and we imagine it’s worth a look if you’re in the neighborhood.

There’s plenty of opportunities to score some swag from the sponsors and advertisers, too, as everyone from Snickers to Pepsi will be on hand to promote and peddle their goods. Finally, for those that love to share, be sure to score a picture in front of the 20-foot-tall Super Bowl XLVIII Roman Numerals between 42nd and 43rd streets. If you want to show off to your pals on Facebook and Instagram—this is the picture to take.

[Photo of the special MetroCards: MTAPhotos]

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