These 3 Destination Ads are the Only Ones Aimed at LGBT Travelers
"Get Your History Straight and Your Nightlife Gay." It's a cute slogan, and believe it or not it comes from the tourism board of Philadelphia, PA.
The words are backed up by a new commercial following the "selfie" antics around the city by drag queen Miss Richfield 1981, all with the aim of driving Gay Travel to Philly. So what's the big deal? Well, this is actually only the third commercial by a US destination focused on the LGBT audience, and yet here we are in 2013.
Keep watch for the ad on your local networks, but check out the boundary-pushing ads to come before. Philly originally began their campaign for LGBT tourists way, way back in 2004 with a beautifully executed ad (above). It took until 2011 for Key West to release the second LGBT travel commercial"Out Before It Was In"which is still the only one to feature lesbian couples (below).