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What is 'RedQ' and What's Qantas Got to Do With It?

September 19, 2011 at 8:32 AM | by | Comments (0)

Think way back to the not-so-distant month of August, and you might just remember a whole bunch of Qantas-related news. In addition to all that stuff, there's now an update regarding the Australian carrier’s plan to launch some sort of ultra premium airline heading in and around Asia.

If the rumors—or rumours—are true it sounds like "RedQ" will be the name of the new airline. It’s pretty much intended for those fancy pants business travelers and executives, so the poor folks like us can probably only afford to dream about the future of RedQ.

Qantas is already trying to trademark the new name and to get all the stamps and approvals to use it, but they might face a little bit of trouble. Part of the Virgin Group has the rights to Red Jet—for charity pursuits—so who knows if they’ll be cool with Qantas using red in their new name. In addition to RedQ, Qantas is also attempting to call first dibs on similar names like RedQ Executive Express, RedSky, and OneAsia. We’re not sure we’re totally in love with any of them, but RedSky sounds like the worst—reminds us of some kind of communist in-flight emergency made-for-TV movie.

As for the airline, things are still kind of on the drawing table, but it’s a solid sign that they’re already picking out names. No colors—bedsides red obviously—or livery just yet, but you know we’ll be all over it once it’s release (or leaked)!

[Photo: planegeezer]

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