/ / / / / /

Expect the United and Continental Merger to Move Full Speed Ahead in 2011

February 15, 2011 at 8:45 AM | by | Comments (0)

So far things have gone pretty smoothly when it comes to the United and Continental merger, and that’s likely why we haven’t heard anything too exciting from either side. There’s been some new paint jobs—we still think it’s boring—but it looks as though 2011 will be the year when the airlines really meld together, and for the better.

Later this year,the United and Continental airport lounges merge, and they have an exciting new name—United Club. Ya, we weren’t that pumped about it either, but at least they didn’t go with something that seemed forced. It’s certainly not clever, but there won’t be any confusion from frequent fliers on each side of the merger looking to down a few free beers along with a sidecar of peanuts. Expect the new signs to arrive during the third quarter of this year.

Half way through 2011, some of the new United ticket counters will be updated, and we’re thinking they’ll start with some of their bigger airports like Newark, Denver, Chicago, and Houston. There’s no new logo or anything to go along with the ticket counter update, so it’s more about streamlining and coming together as one rather than rebranding.

One of the biggest questions that has surrounded the merger is what exactly will happen to the frequent flier programs. Things will be united—ha!—at some point in 2012, and details will be released later this year. All that means to us is that they’re probably not sure what exactly they’re going to do and are putting off final decisions. However, as long as we get to combine what we’ve earned into to one super account, we'll be satisfied.

Related Stories:
· More Signs of Merger Ahead [Houston Chronicle]
· One Company is Making Bank off of All the United Planes Needing Repainting [Jaunted]
· The New United-Continental Paint Job Takes to the Sky [Jaunted]

[Photo of a chilly plane in CLE: Jaunted]

Comments (0)

Post a Comment

Return to » Expect the United and Continental Merger to Move Full Speed Ahead in 2011

Join the conversation!

Not a member? .
Use of this Site constitutes acceptance of our User Agreement (effective 3/21/12) and Privacy Policy (effective 3/21/12). © Condé Nast. Your California Privacy Rights. All rights reserved. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Condé Nast.
Ad Choices