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Emirates Flight Attendants Played a Big Part in the World Cup Final

July 12, 2010 at 9:01 AM | by | Comments (3)

Who were those women in veils behind the South African president and other FIFA officials during the World Cup trophy presentation yesterday? Why, they were flight attendants for Emirates Airlines, a major sponsor of the 2010 World Cup who obviously gave enough money to get their girls up in the spotlight.

Following yesterday's final match between Spain and Holland, which Spain won with a single goal during stoppage time, a whole line of these khaki-clad, red-lipped ladies emerged with trays of the player's medals. Asking who they were was a popular question echoed across Twitter, but the answer lay in the big red ad banners for Emirates around the field. They also showed up the day before to present the third place prize to the German team.

Will the millions and millions of World Cup viewers now think Emirates when next they have to book a flight? Probably not, but it did get Emirates' name included with all the World Cup buzz of the final.


The Emirates flight attendants await the players to give them their medals

[Photos: Jaunted, because we took pictures of the tv screen]

Comments (3)

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Awesome!

I thought I was the only one wondering if those were Emirates FAs.

Glad someone reported this

But am I the only person who thought it was a bit tacky? I mean if FIFA's willing to swamp the award ceremony with human billboards, then it's a small step to spraypainting the grass and all the other cheap tactics deployed by most sports. Also those poor girls weren't allowed to stop smiling during the entire ceremony. They're the ones who deserve medals!

best thing

They were far and away the best thing about the world cup final. I caught up on sleep throughout the rest.

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