Rather than taking a defensive stance, Spirit decided to capitalise on the media attention. "We made a decision internally to try push the media as much as we could on the story," Baldanza says, reasoning, "If one more mistress says 'I slept with Tiger Woods' how much worse is his reputation?"... Bandana acknowledges that Spirit is often compared to LCC Ryanair. "Ryanair has been an inspiration to us in some ways," he says, but notes that Spirit does not go out of its way to antagonise customers, and that it won't ever charge for the use of toilets as proposed by Ryanair.
We were surprised to hear that Spirit wasn't going out of its way to antagonize customers, since that's certainly the impression we got with that "pre-reclined" thing. Maybe they're just really good at it, and they can't help themselves. But the denial is probably smart insofar as Ryanair has recently been slammed as outright anti-family for their summer baggage fees. And yet they continue to make money.
Listen folks. Everyone complains when airlines brazenly and proudly announce that they're cutting services for the customer's own good. But if consumers keep flocking to the worst offenders, the only thing left between commercial aviation and ever-more-miserable travel will be Congress. And they're a bunch of screaming children who regular pass disasterous travel policies. So we're not sure that's a good idea.
[Photo: NicolasJz / Wiki Commons]
· Controversy over bags fees sparks bookings boost for Spirit [FlightGlobal]
· Spirit Airlines [Jaunted]
· Airline News [Jaunted]