V Australia's 'Perfect Bag' Debuts, Is Predictably Big and Expensive

February 10, 2010 at 12:46 PM | by JetSetCD | Comments (2)

A frequent traveler pays particular attention to a few certain things, and doesn't mind paying extra for them. Some examples are frequent flyer status (and club access), a good dinner of the local cuisine, and ideal luggage.

With their "Perfect Bag" project, airline V Australia targeted the latter, and sent New York designer Steven Alan on a lengthy tour of Australia, with the idea that he would return and design the perfect piece of luggage for the V Australia flyers—or indeed anyone. But the resulting product—seen on Steven himself, above—is kind of anticlimactic and for $795, we at least expected some wheels.

According to their press information on the item, V Australia says that the bag "�captures the sights, sounds, flavor and spirit of Australia's favored Sydney and the Great Barrier Reef from firsthand experience on his own recent Perfect Trip, where he embarked on a cultural Australian journey." So that's why it's so expensive, huh? He's stuffed the culture of Australia in there!

This design will probably only appeal to Steven Alan fans, hardcore V Australia flyers, and the occasional person searching for wheel-less expensive luggage with leather. But in our opinion, it's a bit too boxy and too large to fit in the overheard bins on most airplanes, and we refuse to check luggage—especially an $800 soft piece with a tan leather bottom.

If you disagree with us and think this bag is bomb-diggity, or just want to check it out in person, then it'll be available for a limited time (starting from March) in Steven Alan's New York and Los Angeles stores.

[Photo: V Australia]

Comments (2)

Return to » V Australia's 'Perfect Bag' Debuts, Is Predictably Big and Expensive

Maybe I'm bias because I'm a fan of Steven Alan (and have been following this story) but it seems as though you're missing some info. This is a limited edition bag of 100. $800 doesn't really seem like a lot when considering that. The size of the bag is based on the dimensions allowed on a vaustralia flight, so no need for checking. This has been talked about for months now. I even saw it on jaunted a while back. And what's with the busted photoshop pictures?

RE: Steven Alan Bag
Those were the pictures sent from V Australia, believe it or not; we just cropped them. And so if the dimensions are perfect for carrying on a V Australia flight, then it can't be the "perfect travel bag" because then it's too still large for travel on most other airlines. Limited edition sounds nice, but I remain unconvinced.

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