/ / / / / / /

Fashion Week in Berlin Brings Out the Best in Green Design

January 21, 2010 at 4:20 PM | by | ()

Can you feel that electricity in the air? It's fashion...or rather, it's probably the static electricity of fashionistas donning their trendiest wool ensembles for winter fashion weeks around the world.

Just yesterday began the short-but-sweet Mercedes Benz Fashion Week in Berlin. They won't be driving cars down catwalks, no, as Mercedes is only a sponsor, but Berlin is a welcome start to the fashion week season as the city climbs in cool factor.

After the jump, where the real focus is this year

This year especially the focus is on Berlin, as it hosts the THEKEY.TO sustainable fashion symposium in conjunction with the regular Fashion Week. It's a hugely international group of forward-thinking fashion brands "that stand out for their style and for their green approach." In laymen's terms, THEKEY.TO is all about showcasing the clothing of the near future.

If you're in Berlin this week and interested in checking out THEKEY.TO—because regular Fashion Week shows are off-limits to those without invites—they're having a public day on Saturday, January 23 from noon to 7pm. The show is at Magazin in der Heeresbäckerei on Köpenickerstrasse 16/17; the nearest subway stop is the U1 at Schlesisches Tor. Bring us back a sweet jacket made of bamboo fabric, okay?

Related Stories:
· Mercedes Benz Fashion Week, Berlin [Official Site]
· The Key.To Shift Towards Green Fashion is in Berlin [Treehugger]
· THEKEY.TO [Official Site]
· Fashion Travel [Jaunted]

[Photo: Berlin Fashion Week]

Archived Comments: