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Not Everyone's Psyched About The Psycho Donuts

Where: 2006 Winchester Blvd [map], Campbell, CA, United States, 95008
August 5, 2009 at 10:09 AM | by | ()

Here at Jaunted we've been profiling Dunkin' Donuts Alternatives, places where you can find donuts created with care instead of just mass-produced glazed, jelly, and chocolate donuts and munchkins. We have to say, it's pretty hard not to want to eat a dozen donuts after writing about some of these delicious donut shops. Unless it's the Psycho Donuts shop in Campbell, Calif., in Silicon Valley.

As we mentioned the other week, at Psycho Donuts--from the moment you enter the shop to the type of donut you choose to devour--everything is styled as a mental illness hospital. ABC News reports:

In [owner Jordan] Zweigoron's shop, Psycho Donuts, customers are handed bubble wrap to pop as they come through the door. Cashiers dress in old-fashioned nurses' outfits and patrons can get their picture taken in straight jackets near a mock padded room before they head out to sit in the "group therapy" area.

Sure enough, the donut names are named after mental illnesses like the bipolar doughnut and others that were taken out of the Diagnostic and Statistical Manual of Mental Health Disorders book. And some even look pretty sick themselves.

Like the Massive Head Trauma which owner Zweigoron says resembles a man who has seen better days with jelly oozing out of the side of the donut which has a glazed face. As to be expected, these "creative" donuts have some people seriously pissed.

The National Alliance on Mental Illness and the National Alliance for Research on Schizophrenia and Depressio wants Psycho Donuts to change its theme. Initially, Zweigoron resisted saying that he gets emails from people every day who love his shop but he has promised that there may be some "evolution" of the shop going on. On the Psycho Donuts blog, he actually referred to it as "some fun changes" but did not allude to what they may be.

We have a suggestion: maybe a rehab theme would work? You could still have group therapy "sessions" and your box of a dozen doughnuts could be called The 12 Steps. And you could change the MHT donut to the Major Hangover or something and leave the glazed face minus the oozing jelly. (No need to thank us, just send the check in the mail!)

What do you think? Should Psycho Donuts "cure" their donuts or stick with the mental illness theme? Let us know in comments below.

Related Stories:
· 'Psycho Donuts' Divide Mental Community [ABC News]
· Cali Donut Shop Offers 'Donut Fries' And Insane Asylum Jokes [Jaunted]
· Pyscho Donuts [Official Site]

[Photo: ABC News]

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