So how will Gilt go about convincing a frugal public to purchase travel in an online sample sale fashion? As Gilt operates now, their online sales are limited to one day of a few designers, all with limited stock at discounted prices and all quickly swiped up.
As far as we know, the Gilt Travel site isn't even in Beta, but when it is up, how will they manage to balance the daily time-sensitive sales with a healthy stock of alluring and super discounted vacation packages? Perhaps they'll go the special occasion route, such as releasing a sale on so many Valentine's Day packages, or New Year's. And there's always the temptation of an all-inclusive weekend in Paris.
There's potential for greatness in this idea, considering how Gilt already has over 1.2 million members and manages to sell $12,000+ diamond jewelry sight unseen and with no returns allowed. Don't get your AMEX out just yet though, the travel site has no release date; we're just giving you the heads-up that change is afoot in the way we go online to purchase travel.
Related Stories:
· Gilt Groupe [Official Site]
· Shopping Travel Coverage [Jaunted]
[Photo: Gilt Groupe]

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