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Virgin Launches VTravelled.com Online Travel Community

June 23, 2009 at 11:16 AM | by JetSetCD | 0 Comments

Hot on the heels of Virgin Atlantic's 25th Anniversary flight and celebration, good old Richard Branson is launching yet another new product into the travel ring. But this time, it's not a spaceship or a smartphone; it's a website: vtravelled.

Taking serious inspiration from Dopplr, vtravelled focuses its content around "Trip Pods" that you create for each of your trips. In their words, a Trip Pod is "a tool to store and organise travel ideas and aspirations. It’s easy to bookmark content from other sites and then share with friends and family to create the ultimate itinerary." These pods are then scattered around a map of the world, powered by Google, with each featuring a photo that you have to upload.

In addition to creating an itinerary via these pods, vtravellers can download a toolbar "vtravalled bookmarker," which adds relevant web content to your pod, much like the "Share on Facebook" plug-in does. Combine this function with their partnership with Eventful to show the top fifty events happening in each destination, and you can potentially create a mother of a trip folio. That is, if you can figure everything out.

Since it's still a baby, we're still working on understanding it ourselves, but its design is looking a little cluttered and overly complicated. There is also a curious lack of Virgin branding; we expected more red and white and less distracting slickness; give us something new if you're going to give us something new, we say.

Related Stories:
· vtravelled [Official Site]
· Virgin Atlantic Unveils VTravelled [Press Release]
· Virgin Group Coverage [Jaunted]

[Image: vtravelled.com]

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