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Recessionary Travel Trends: Camping's Making a Comeback

May 16, 2009 at 2:39 PM | by Victor Ozols | 1 Comment

This nasty recession we're in has millions of people scaling back their summer vacation plans, but there is one growth area in the travel industry that seems to suit the times perfectly. Campgrounds are going gangbusters, reporting a surge of visitors who can't afford to go the standard air-car-hotel route this year. As a nifty NPR story points out, tent camping is up by 10% this year, and RV camping is robust as well, reflecting a broad trend toward modest, inexpensive vacations close to home. If the economy remains depressed, could this be the summer that old school camping reasserts itself as the quintessential family vacation?

In this deconstructed, pay-for-what-you-get world, it makes sense that people would forgo the luxuries of air travel, rental cars, and full-service hotels for an inexpensive spot in a nearby campground, but maybe it's about more than the money. In an environment where storied institutions are crumbling and the trappings of wealth seem gauche, getting back to the land - or at least drinking beers in the woods for a couple of nights - might be the perfect panacea for the ills of our time. After all, campgrounds have a history of flourishing during economic turmoil, with the 1973 and 1978 oil embargoes bolstering the bottom line of Kampgrounds of America (KOA), a chain of 450 campgrounds throughout North America.

In any case, the numbers don't lie. A spot in a nice campground - with access to electricity, hot showers, and toilet facilities - can be had for as little as $15, while a hotel in a popular destination starts at about $100 a night for a borderline flophouse. Camping is hardly roughing it these days, anyway. Sure, you could trek up Mount Rainier for four days and pitch a tent in the snow, but you could also stay in a funky Airstream trailer in Sugarloaf Key, Florida, where you can swim in the ocean, lounge on the beach, and sip frozen margaritas in the campground pub. Now that's a recession special I can deal with.

[Photo: nps.gov]

Related Stories:
· Campgrounds See Surge as Vacationers Cut Costs [npr.org]
· Recession-Proof: Private Campgrounds [BusinessWeek]
· Camping Coverage [Jaunted]

1 Comment

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  1. bytes2go

    Jaunted Member

    $15 won't get you much these days... if anythihg..

    Full hookup Campsites w/water & elect now run an average of $30 to $40 in most state and private campgrounds these days... I haven't seen a campsite for $15 for over 20 years, and that was space in a field to setup a tent only...
    Add a sewage hookup and you're talking 40 to 60 a night... Less than a hotel, but it still adds up....
    You also have to go grocery shopping and do a lot of cooking if you really want to save $$$...
    May 18, 2009 at 10:48 AM

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