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Alaska Airlines Tries To Fit In By Charging For First Checked Bag

April 27, 2009 at 10:24 AM | by kjb | 2 Comments

Late last week Alaska Airlines slipped a little announcement in along with their dismal first quarter earnings report. They decided to join the checked baggage fee club by charging $15 for your first checked bag. For now you’re still safe, but your summer vacation isn’t, the fee is effective after July 7 for tickets purchased starting on May 1.

They did include a little marketing gimmick, which at least makes us feel like we’re getting something for our $15. Passengers will be compensated if their luggage is not at the baggage claim within 25 minute after the flight arrives at the gate. If your bag isn’t there, you’ll get either $25 off a future flight or 2,500 Alaska Airlines Mileage Plan miles.

Of course all the fancy frequent flyers will be immune to this charge, but us regular folks will be stuck paying this on both Alaska and Horizon Air flights. The second bag fee stays at $25, but the third bag fee drops to $50 from $100—gee, thanks. In their statement, the airline tries to rationalize the new fee by pretty much stating that all the other airlines are doing it—we don't think that makes it fine.

Related Stories:
·Alaska Air Group Reports First Quarter Results [Official Site]
·WiFi Is Working on Alaska Airlines But How Much Would You Pay? [Jaunted]
·Alaska Airlines coverage [Jaunted]

[Photo: Alaskan Dude]

2 Comments

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  1. Phamer55

    Jaunted Member

    I won't fly them now

    No reason for me to fly them now. I can simply go with Southwest, who doesn't charge for this fee.
    April 27, 2009 at 11:55 AM
  1. islandh20rx

    Jaunted Member

    Alaska just lowered the bar

    Kiss this goodbye "Highest in Customer Satisfaction Among Network Carriers in North America" By JD Power and Associates. And all for a measly $15 bucks. I saw an elderly lady at the Spokane airport miss her flight because she could't pony up the $40.00 for two small bags. Goodbye Alaska hello Southwest.
    July 11, 2009 at 1:46 AM

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