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The Adventure Comes to an End as National Geographic Folds Outdoorsy Spinoff

December 5, 2009 at 3:31 PM | by | Comments (0)

National Geographic Adventure magazine has published its last issue, bowing to competitive pressures that have shuttered dozens of magazines in 2009. According to news reports, they tried to sell the title, but wouldn't part with the National Geographic part of the name, and nobody wanted to buy a magazine simply called Adventure.

This is sad news not only to the 17 editorial employees who just got pink slips, but to readers like me who enjoyed its exciting tales of jungle safaris, whitewater rafting trips, and mountain climbing expeditions. Despite plenty of servicey content, it seemed written for armchair adventurers, since I doubt many readers ever actually made it to Kilimanjaro. That was fine with me, and I thumbed through many an issue in my comfy chair, beer close at hand, daydreaming about Himalayan treks and whatnot. National Geographic Adventure will maintain its website and publish two annual newsstand-only publications, but the magazine, which published eight issues a year, is done with.

As much as I liked National Geographic Adventure, I'm not surprised that it folded. There's plenty of competition in the active travel segment, and it seemed like there was a lot of overlap with its sister publication, National Geographic Traveler, which will stay in business for now. So keep an eye out for those special issues, and in the meantime you can satisfy your adventure cravings with stories like A Journey to the Perfect Pilsner's Point of Origin and Far-Flung Retreats in Namibia, Peru, and Australia online. Good luck, adventurers.

Related Stories:
· National Geographic Adventure [Official Site]
· National Geographic Adventure Magazine Folds [The New York Times]
· National Geographic [Jaunted]

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