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In-Flight WiFi Meets SkyMall With New 'SkyTown Center' Service

October 13, 2009 at 11:13 AM | by kjb | 0 Comments

It was only a matter of time before in-flight WiFi was used for evil. Well, not exactly, but we aren’t totally thrilled that we might be subjected to some hardcore in-flight advertising while we are trying to get some work done. There’s a new service called SkyTown Center and it’s sort of like an online version of the SkyMall catalog. Sure it will bring free WiFi to many passengers, but it will also bring loads of advertisements and access to websites only related to buying stuff.

Thankfully entertainment will also be built into the online shopping service so that passengers will be able to watch some TV, play some games, and read about where they are going. All this will be free, and probably filled with ads, but navigating away to check your email will cost you a little bit. Anything to keep people entertained—and hopefully quiet—in the cabin is a good idea.

Things are expected to launch with SkyTown Center by the beginning of November, and the service is going to be supplied by Row 44. Sounds like they are looking for our holiday spending cash.

In case you are a little hazy on Row 44, they are the company that’s hooking up Southwest Airlines and Alaska Airlines with their in-flight Internet capabilities. JiWire is the organization running all the shopping stuff, and we’re thinking that they’ve already placed a few calls over to Aircell to see if they can get their online mall onto the Gogo service as well. We’ll let you know as soon as you can buy a Bacon Genie from your seat.

Related Stories:
· Free In-flight Wi-Fi Network SkyTown Could Cost You [LAT]
· United Finally Debuts Some Airplanes With In-Flight WiFi [Jaunted]
· In-flight WiFi coverage [Jaunted]

[Photo: davitydave]

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