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Flash Your AMEX for New York Fashion Week

Where: Bryant Park [map], New York, NY, United States, 10018
January 30, 2009 at 3:22 PM | by | ()

Think having an American Express Gold, Platinum or Centurion card is only good for large spending limits and getting you into first class airport lounges? Think again; it'll go so far as getting you behind the scenes and at the runway during next month's New York Fashion Week.

The past few Fashion Weeks have flirted with the concept of letting the curious buy their way into the shows, but maintained the industry mystique by keeping the cardholders hidden away behind darkened glass in the "AMEX Skybox." This year, however, the economy is showing designers that these eager fashion fiends are worth their weight in gold. Already, Diane von Furstenberg has announced that she will stage a second entire show for the benefit of AMEX paid guests, which will include the added bonus of a discussion between the designer and Vogue editor-at-large Andre Leon Talley,

Packages for shows, occasional backstage glimpses, and entrance to the AMEX lounge cost $150, which is reasonable considering what some starry-eyed girls do to get regular access. New York Fashion Week runs from February 13-20, a time when the city lights up at night with exclusive parties and boutique openings. It's an ideal time to visit the Big Apple if you don't mind high hotel rates and brunching next to Japanese trendspotters. Get the coveted show tickets, however, before they go out of style.

Related Stories:
· Diane von Furstenberg to Stage VIP Show for American Express [WSJ]
· Fashion Travel coverage [Jaunted]

[Photo: FabSugar/Getty]

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