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Is the Hawaii Superferry Finally Catching On?
After lots of drama, it seems that the Hawaii Superferry is finally catching on. Seats on the boat sold out on some trips over the Fourth of July weekend, and officials say ridership is on the rise. But is that because people genuinely enjoy it?
Doubtful, says Jeff from the Beat of Hawaii blog:
The best deal through September 30 for Oahu-Maui travel is the Superferry, which is $98 round trip. But you must book by August 4.
Hawaiian Airlines and go! are doing the same duopoly that Hawaiian and Aloha Airlines did for years. The average round trip is now back at about $200, which was what it was before go! entered and sometimes dropped prices to below $20 round trip.
Ah hah! So it's not really that people enjoy the Superferry any more than they like flying; it's simply the cheapest way to go island-to-island. We will give 'em some credit though: You can actually take liquids aboard the boat!
Related Stories:
· Superferry Ridership up [KHNL, via]
· Hawaii Travel coverage [Jaunted]
[Photo: eye of einstein]

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