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Southwest Airlines Is Taking Over the Internet

May 6, 2008 at 1:00 PM | by pbb | 0 Comments

Southwest Airlines has revamped its corporate blog, Nuts About Southwest, and the airline is burning up the social media sites to promote it. We heard about it via Twitter, which is fast becoming our go-to spot for up-to-the-second travel news.

The new site also prominently features Flickr photos, podcasts and a "video blog" space. At the bottom, you'll find links to SWA's pages on Facebook and Linkedin, proving once again that the PR types at the airline know what the kids like.

News about Southwest still makes up a bulk of the blog content, in the form of both press releases and conversational posts. There's no getting around the fact that this is a marketing effort for the airline, but it's by far the best airline blog around.

Related Stories:
· Nuts About Southwest [Official Site]
· Travel Marketing: SWA Loves the Twitter [Jaunted]
· Southwest Airlines coverage [Jaunted]
· Travel Marketing coverage [Jaunted]

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