Tour New Zealand, Beam Embarrassing Videos Back Home
The tourism board down in New Zealand is determined to be modern and they've done a pretty good job with their newest idea. The Have Your Say campaign has a mobile recording studio traveling around the whole country recording YouTube videos so tourists can tell their friends and family how amazing New Zealand is.
The Kiwis are hoping this combination of social media and word of mouth marketing gets a whole bunch of positive messages out to the world about why everybody should visit the country. What you can actually see so far is a bunch of camera-shy travelers not really knowing what to say, but it is entertaining in a weird kind of way.
The mobile studio is in Auckland now and after Christmas will spend four months stopping in 40 different locations around New Zealand. Keep an eye out for it if you're traveling in Kiwi land in early 2009, because we're dying to see how embarrassing your message home can be.
· Pure NZ Have Your Say [Official Site]
· Tourism Radio is Watching Your Every Move in New Zealand [Jaunted]
· New Zealand Travel coverage [Jaunted]