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Carnival Hyping Enormous Ships With Enormous Gimmicks

Where: South Broad St. and Washington Ave. [map], Philadelphia, PA, United States
October 29, 2008 at 11:30 AM | by | Comments (0)


If your cruise line boasts a 3,006 passenger vessel so big it can't transit the Panama Canal, it would make sense that your publicity stunts involve big things. Carnival Cruise Lines took two record-breaking, 36-foot-wide beach balls to the streets of Dallas recently, dropping them off buildings into a crowd of thousands.

Next up is a piñata smashing in the streets of Philadelphia on November 2. The six-story candy carrier will be suspended above the intersection of South Broad Street and Washington Avenue and destroyed with a wrecking ball. Carnival will be filming the fun for a commercial, as 8,000 pounds of sweets shower the crowd.

Related Stories:
· Possible Phillies Parade Displaced by Giant Piñata [Philly Edge, via]
· Cruises coverage [Jaunted]

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