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Coup Travel: The South Pacific's the Place

A recent campaign for selling a holiday to Fiji from New Zealand used the headline "What a coup!" to try to entice vacationers. Doesn't sound too tasteless, unless of course you remember the country's military coup late last year.

Travel to the island country in the past year has been a bit disrupted by political instability. Case in point: The military-led government has just instituted a state of emergency to keep a grip on power.

The Advertising Standards Authority took a good look at the "What a coup!" campaign and said it was offensive, "but not offensive enough to breach its code of ethics". Makes us wonder what the bloody hell would break the rules.

Related Stories:
· Fiji Coup Ad Questionable [stuff.co.nz]
· Ask An Aussie About Fijian Coups [HotelChatter]
· Fiji Travel Stories [Jaunted]

[Photo: Alex Kehr]