Miles--Air Miles--For Your Bimmer
Where: Brunei Darussalam
We wouldn't be surprised if this move was inspired by, or perhaps ordered by, Prince Azim of Brunei. He's been known to shower celebrities with random gifts and must own oodles of BMWs already. Royal Brunei Airlines is offering frequent flyer miles to Royal Skies members who buy BMW cars. Prince Azim could scoop up a few dozen jalopies and be off on a trip in no time. That or he could take a private jet.
The deal goes like this: for every $10,000 you spend on a new BMW, Royal Brunei will give you 1,000 Royal Skies miles. That's a pretty measly promotion; you could earn almost 7000 miles on a $1000 economy-class round trip from Brunei's capital to Brisbane, Australia, but would have to spend about $66,000 on a BMW for the same mileage benefit. We've heard good things about Royal Brunei, and BMWs are cool, but putting them together in such a way isn't all that hot. File it under funny but not terribly useful, perhaps along with Air Tahiti Nui's vampire promotion.
[Photo: cannuk/leginmat]
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