JetBlue's New Website
It's out with the old and in with the new for JetBlue, who recently revamped its website. Gone is the simple, subtly sexy veneer of yore; the new look is friendlier, and tries a bit harder to be hip. It's the biggest and most obvious change to the site since the airline's launch six years ago.
New features include a streamlined front page flight search (no menu scrolling required), a blog (or flog, really, since they're calling it a "flight log") for CEO David Neeleman, and lots of orange. Neeleman's flog may be buried under a tiny "About JetBlue" link on the bottom of the front page, but, provided he plans to update it regularly, we're actually kind of excited to read it.
There are still a few kinks to be worked out, though the most glaring of 'em if something JetBlue probably doesn't consider a kink at all. How about that photo of a giant screaming toddler on the front page, guys? There's nothing passengers would rather associate with a six-hour red-eye, huh?