Chicago called and it wants you to get more active. Or at least that's the message we're getting from the Chicago Office of Tourism's new site Explore Chicago, a dynamic (at least in name) change from its former web-home ChooseChicago.com.
ExploreChicago.org shares a background color and a similar slow rotation of chipper photos with its predecessor, but it gives more on-page real estate to newsy items like hotel deals and anything involving Barack Obama. (Not surprising -- banners with the Shepard Fairey Obama design still carpeted downtown when we were there a few weeks ago.)
We're liking the event search on the front page and the "Travel Tools" pull-down menu, although we're skeptical about this Insider Profile -- would mild-mannered Lin really join the drunken crowds at The Wiener's Circle? [NSFW!]
We're guessing the website enhancements could be tied to the Windy City's bid for the 2016 Summer Games as it faces off against 2012 finalist Madrid, 1964 host Tokyo and Rio de Janeiro, which could become the first South American city to host. Chicago won't learn its fate till October, when the IOC meets in Copenhagen, but it's never too early to put on that welcoming face.
Related Stories:
· Wide-Eyed Travel: The Death-Defying Chicago Air and Water Show [Jaunted]
· Sorry Chicago: Virgin America Is Headed To Boston [Jaunted]
· Chicago Tourism coverage [Jaunted]]]>