In the unforgiving world of public opinion, there are pushbacks, there are pushbacks, and then there's what the Disney empire will do to protect its brand. Remember that scene from South Park? Yeah.
The personal image of Walt Disney has taken more than a few hits over the last decade. In response his heirs are opening a $112 million museum in San Francisco, the purpose being to dispel some of the wilder myths about Walt Disney the man. The Walt Disney Family Museum, set to open in Fall 2009, will be run by the former deputy director of the Harvard University Art Museums, Richard Benefield.
The museum, made up of three buildings located in San Fran's Presidio, will be dedicated entirely to Walt's life. It will have 215 video monitors and feature all manner of unique Disney memorabilia. The exhibits will cover everything from the conditions of Walt's childhood to the production of Snow White to the political controversies that swirled around him.]]>