The Pope is heading to the United Kingdom for the first time since the 1980s, and one airline is particularly excited. Hoping to save the government some cash, easyJet is offering its services to shuttle Pope Benedict XVI from Rome to the UK. We think this is a good idea. After all, everyone is looking to save a little dough nowadays—especially since a traditional papal visit might cost as much as £20 million.

The low cost carrier is offering to fly the Pope for free, so he won’t even have to go online to try to score some of the lowest fares available. According to easyJet, if he does choose to take up the fly-for-free offer, he’ll be enjoying a generous luggage allowance, online check-in, and friendly staff throughout his journey. They’re so confident in their services that they feel that that once he has tried easyJet, his holiness will never look back. ]]> kjb 2010-02-08T08:31:39-05:00 http://www.jaunted.com/story/2009/12/2/82235/7246

You don’t need to be an airline geek to know that Delta calls Atlanta home. However, the "world’s largest airline" is getting pretty interested in New York City as well. They haven’t yet passed a note asking if the city likes them, but it’s getting pretty close.

The airline has been spending a lot of cash and attention on the New York market in attempts to woo travelers away from other airlines and onto Delta jets. This year they’ve spent nearly 90 percent of their advertising budget on the city that never sleeps. They have even taken the steps to establish a formal domestic hub at LaGuardia Airport and they want to spend like $40 million on upgrades and renovations at LGA—finally. ]]> kjb 2009-12-02T08:36:15-05:00 http://www.jaunted.com/story/2009/6/22/274/44429

Up in Scandinavia, SAS Airlines have been known to pull some quirky marketing maneuvers in the past, and their latest idea for educating travelers all about using the SAS "mobile travel solutions" is to create a romantic comic strip.

Enter Love At First Flight, the SAS creation which follows the blossoming romance between James and Sophie, who meet, of course, on an SAS flight between London and Stockholm. The magazine-style comic looks nice, but includes spectacularly unromantic lines like, "It's OK, take your time, SAS have just alerted me that the departure time's changed".

Cheesy it may be, yet this comic is very readable and still tells you all about checking in via cell phone, looking up flight changes online and using frequent flyer points in the digital age. If you want to know whether James and Sophie end up together, you'll have to check out SAS's comic for yourself here.

Related Stories:
· SAS Promotes Mobile Travel Solutions [Business Traveller]
· Fly With The Störst Airline in Scandinavia [Jaunted]
· SAS Airlines Coverage [Jaunted] ]]> amandak 2009-06-25T11:02:17-05:00 http://www.jaunted.com/story/2009/5/12/72152/1598

Those Kiwis at Air New Zealand have always had a strong team of advertising executives thinking up some pretty unique ideas. It's not surprising then that they've got another new and similarly salacious campaign up their sleeve, and this one lets everyone know that their staff has nothing to hide (as well as some hot bodies). ]]> kjb 2009-05-12T10:55:26-05:00 http://www.jaunted.com/story/2009/4/23/111023/183

It's the newest addition to the Delta fleet: a kitted-out Mini Cooper which has been hitting the streets of New York City lately in an effort to beef up their Big Apple exposure. In addition to the swinging by Union Square's green market yesterday, the little BMW freak of nature has been spotted in the past in Boston and Atlanta.

So why New York City in the spring? Perhaps because we've been noticing more Delta advertising in general around the city, fighting for the few passengers still headed abroad this summer. Some slogans seen on the street include boasts like "New York's Most Global Airline" and pleas to travel like "From Uptown to Down Under" and "Meet Your Clients on the Far East Side." We're actually quite partial to this clever line: "Japan. The Other Long Island."

Hyping mostly far-flung destinations like Australia and Asia, it's obvious that Delta is really pushing their most expensive routes from New York. But will clever slogans and the possibility of free luggage tags lure Manhattanites to book $1400 roundtrips to Tokyo? Probably not, but at least Delta is trying, and we'll give them some credit for the effort.

Related Stories:
· MINI Cooper a New Addition Delta Airlines Fleet? [MiniAtlanta]
· Delta Doing Its Best to Meet Summer WiFi Deadline [Jaunted]
· Airline Marketing Coverage [Jaunted] ]]> JetSetCD 2009-04-23T11:40:23-05:00 http://www.jaunted.com/story/2009/4/20/135855/920

Riding on the wave of humor that Jetblue has enjoyed with the success of their "CEO's Guide to Jetting" videos, they've returned with two new and fun shorts, this time aimed at the average air traveler's needs for space and entertainment.

With animation by Against All Odds / Blacklist and visual effects company Mass Market, the two cartoons transport a frustrated flyer from "Other Guy Air" (which curiously looks like a Ryanair plane) into the comfy, private entertainment-stocked environs of Jetblue. ]]> JetSetCD 2009-04-20T15:01:41-05:00 http://www.jaunted.com/story/2009/3/18/8112/96792

Attention CEOs and victims of the Bernie Madoff Ponzi scheme: JetBlue understands your financial situation and knows that your private jet may be on furlow for some time, so they'd like to extend a welcome to the public skies with some instructional videos on how to make the best of the worst of times.

The pertinent "Welcome BigWigs" campaign centers around three tongue-in-cheek videos which both espouse the JetBlue jetting doctrine (leather seats, seatback TV, free snacks) and offer a bit of comic relief on the current financial state of affairs. And we have to say, they are flippin' hilarious. ]]> JetSetCD 2009-03-18T09:35:55-05:00 Search Jaunted string http://www.jaunted.com/search/